• Wed. Feb 24th, 2021

with 1 billion active monthly users and a growth rate faster than any other social media platform plus the huge opportunity for only 35% of marketers using it compare that to say Facebook at 93 percent don't you think it's time to learn how to really start leveraging the power of Instagram hey this is Suzanne from suzanne perkins m.com and today I'm going to teach you the 7 critical steps for success for using Instagram for affiliate marketing to make sales Instagram is going to be around for a long time and is becoming a massive force in the marketplace so let's help get you ahead of the curve Instagram is a hugely valuable platform that marketers can use to build brand awareness grow an audience drive traffic generate leads and make sales all without having to pay for ads so let's dive into the critical success tips for rockin Instagram with affiliate marketing we're gonna be focusing on affiliate marketing today because honestly it's one of my favourite online business models but the same principles can be applied to any type of business that you're looking to build just a quick note as we jump into these steps is is that this is the very first video in a whole series that I'm gonna be doing about Instagram marketing so make sure to click the subscribe button so you can be notified as these videos are created and benefit from the entire series alright let's get going tip number seven less is more you don't have to post a ton on Instagram to be effective unlike Twitter where you'll want to post several times a day you are totally fine simply posting once a day on Instagram the very top brands on Instagram post an average of only 5 posts per week so instead of trying to pump out a bunch of posts focus more on quality instead of quantity and provide really high quality content for your audience number 6 engage with your ions engagement is huge on Instagram Instagram is the Keen social media platform for engagement it's what makes it so special it has the highest engagement rates by far over every other social media platform take time to reply to every comment and especially if you are new reciprocate engagement with your followers so if someone follows you follow them back if they like something of yours like one of their posts back and the same for comments the higher engagement you get the more people Instagram will show your content too and the bigger brand awareness you'll have the more traffic you can drive the more leads you can generate and the more sales you can make number five get to 10,000 followers as quickly as possible because then you unlock the swipe up feature in stories this allows you to drive traffic to any website that you want so that you can use stories for sales to your website you can use it for promoting webinars for driving traffic to blog posts videos landing pages sales funnels you name it so get to 10,000 followers as soon as possible so you can unlock this feature it's really important because other than the swipe up feature your website link in your bio is the only other place you can publish an active link on Instagram the links in picture captions that you see sometimes people try to do they don't work you post a URL but it won't post like a link or hyperlink so your followers would have to copy and paste and that causes trouble for your followers and they most likely won't do it so this tip is really important number four lead with value not just pitching it's very interesting 30% of Instagram users have purchased a product that they first discovered on Instagram but they are honestly not there shot and you need to lead with value with your audience and respect that you want to inspire educate or entertain your audience 80 percent of the time so that when you finally do promote say the other 20% of the time you've built up some of that know like and trust factor with your people and they're more willing to take the next step with you but also because you'll get some great engagement on those value based posts so Instagram will be showing all of your posts to more people including the 20% that are promotional number three consistency is key the type of content that you are providing needs to be consistent with your offer and with whatever info you have provided in your bio and whatever link you're trying to drive people to I see people get this wrong all the time they are posting about safe health and wellness but the link they're trying to drive people to is about making money from home or something else that is completely inconsistent with the rest of what they're doing so be consistent number two your bio is gold your Oh should be easy to quickly read and it should tell people exactly what they're going to get by following you when people check out your profile they will make up their mind if they're going to follow you or not in just a couple of seconds so keep it super simple and remember that people really honestly don't care much about you but they care about themselves so speak to them and what they will be getting or gaining from following your accounts before we go in to tip number one which is specifically gonna help you drive more traffic generate more leads and make more sales I want to let you know about a free Instagram training by my friends and mentors Tom Lehrer gets to teach you all of the ins and outs of Instagram marketing and to give you specific examples of exactly what to post and how to grow a very targeted audience quickly and as this video ends make sure to click the link in the top of the description to get registered for this awesome training now finally tip number one you need to tell people the specific benefit that they will get for clicking on your link that you have in your bio tell them to actually click the link to get X X being whatever benefit your link offers them so many people miss this mark completely most people don't have a call-to-action at all they don't actually tell people to click their link and even if they do tell people to click their link they don't give them a good reason to do so remember people really only care about themselves so tell them what benefit they will get when they click on that link now if you follow each of these seven steps you can harness the power of Instagram to build brand awareness to generate traffic generate leads and to make sales which of these seven steps do you personally find most helpful any other tips that you would add to this list give me a comment below and let me know again this is Suzanne from Susan Perkins ENCOM please know that I am in your corner and on your side I am here to help you create the time freedom and financial freedom that you and your family deserve so subscribe so that I can help you do that if this is your first time to my channel give me a shout out in the comments as well so that I can welcome you to the community again be sure to watch the next video so that you can continue to receive valuable information I'll see you soon [Music]

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